A fridge in midsummer is never complete without a bottle of fruit-flavored beer, but getting these exotic flavors legally into the Chinese market is far from simply buying and selling. As a practitioner with experience in 300+ imported alcohol cases, today Ill break down the intricacies.
2025 customs data shows fruit-flavored beer imports increased 23% year-on-year, but the return rate reached 7.8%. These lessons tell us:
: The comparison of agency fees of an auto parts enterprise from 2023 to 2025 shows that due to the involvement of ECER155 certification, the annual expenditure increased by 22% | Success factors | Lessons from Failures |
---|---|---|
Germanys Benediktiner strawberry wheat beer | Completed Chinese label filing in advance | A Belgian cherry beer was returned due to excessive alcohol content |
Japans Kirin lemon sparkling sake | Used temperature-controlled container transportation | An entire container of Australian peach beer was scrapped due to unqualified packaging seals |
Among the return cases handled this year, 65% of problems occurred during customs clearance:
By comparing operational data between Qingdao Port and Shanghai Port, we found:
Recent certification process completed for a Spanish citrus beer brand:
Based on experience serving 12 provincial agents, we recommend:
Two frequently occurring risks worth noting recently:
Importing fruit-flavored beer is both a good business and a systematic project. When you hold this customs guide, ask yourself three questions: Has the product label passed pre-review? Does the logistics temperature curve meet standards? Have sales channels completed filing? The answers to these three questions will determine whether your fruit-flavored beer can smoothly move from port to consumers tables.
? 2025. All Rights Reserved. Shanghai ICP No. 2023007705-2 PSB Record: Shanghai No.31011502009912